• Deep-engaged growth mentoring for startups

    Strategy | Sales | Operations | Investments


    Most founders are good at building the product or service.

    But they may not be experienced in building a strong business.


    Monthly business reviews and advice by an experienced and involved mentor can make a big difference to startups.

  • We have one goal.

    To help startups improve their chances of success


    Here's how we help startups across India strengthen their business


    Comprehensive review of your business and recommendations

    We start the engagement with a detailed review of your venture using the proprietary Applyifi scorecard, based on which we provide actionable insights and recommendations to strengthen the areas that your business is weak on.


    During this 1-2 month activity we help you develop the following:

    • A comprehensive 3-year business plan 
    • Marketing Plan and Sales program
    • Business Performance Tracker to measure performance on KPIs
    Monthly mentoring sessions and deep-dive reviews

    It helps to get an outside perspective and advice from an experienced mentor when building your startup.


    Monthly reviews with our experts helps you keep track of progress, identify deviations from plans and take corrective action where required.


    3-minute read: Importance of metrics for startups and early-growth stage companies

    Peer-learning, Connections and Knowledge Services

    All founders become part of a network of founders for knowledge, resources and insights sharing. This is powerful because it helps founders learn from each other's experiences and benefit from their connections and network.


    Interested founders will also be paired with another startup for cross-sharing of learnings and insights.


    Every month we choose a topic for knowledge sharing (e.g. Marketing to enterprise customers) wherein we share curated content, useful videos and articles, resources, tools and online perspective sharing sessions by experienced entrepreneurs and investors.

    Investor Connect

    When you are ready for fund-raising, we help you develop a comprehensive investor pitch deck and we connect you to relevant angel investor groups and VCs.


    We also help you with documentation for angel and seed-stage investments.

    Get the Applyifi scorecard for your company absolutely free.


    The Applyifi scorecard assesses your venture on key parameters that investors typically assess companies on.


    It helps identify your startup's strengths and weaknesses, and provides founders actionable insights to strengthen their business plans.


    Go ahead. Sign up for a free Applyifi scorecard for your startup.

  • Startup friendly pricing

    Full money back if you do not see value in what we do

    One time

    INR 50,ooo


    We start with a 1-2 month engagement via periodic in-person interactions if in Gurgaon, or on-phone/Skype if outside.



    • Applyifi scorecard and assessment report
    • A detailed review of your venture and recommendations report
    • A comprehensive 3-year business plan 
    • Marketing Plan and Sales program
    • Customized Business Performance Tracker to measure performance on KPIs

    On-going (Optional)

    INR 10,000 pm

    (Rs.25,000 if paid quarterly and Rs.75,000 if paid for the full year)



    • Monthly reviews using a customized Business Performance Tracker and advice by an experienced mentor 
    • On-phone and e-mail access to your assigned mentor 
    • Access to Applyifi Founder's Club
    • Access to workshops and learning sessions 
    • Access to knowledge sharing sessions and content of the topic of the month
    • If relevant, developing your investor pitch deck and connecting you to investors
  • Think of the program as an involved advisory board as a shared resource for monthly business reviews and advice from very experienced mentors

  • Prajakt Raut - Founder Applyifi

    Prajakt is an entrepreneurship evangelist.

    His personal goal in life is to encourage and assist a 100,000 people to become entrepreneurs.​

    Previously head of operations of the Indian Angel Network, a founding team member of a leading accelerator, co-founder of Orange Cross, and Asia Director for TiE (The Indus Entrepreneurs).


    Founding partner of The Growth Labs [www.thegrowthlabs.in]


    Well connected and respected in the entrepreneurial eco-system in India. He writes extensively on Quora and blogs on www.thehubforstartups.com.


    Click here to view full profile


    A guide book by Applyifi founder Prajakt Raut

    for startups to get better prepared for business and fund raising



    Click here to try a few sample chapters.

  • In the news

  • Resource Centre

    For more articles and resources, visits Prajakt's blog - click here.

  • We are on a mission to create
    a 100,000 startups.

    For the world to be happy, we need more job creators. We need more startups to be successful.
    Our programs are designed with the mission of making startups successful.

  • Connect With Us



  • Write to us

    Submit the form below, or write to us at startup@applyifi.com

All Posts
Terms & Conditions for using www.applyifi.com

Thank you for visiting Applyifi.com. Your use of this website is governed by the terms and conditions mentioned in this document. The management reserves the right to change, modify, include or delete any of the terms.

Applyifi.com® is a private platform for startups to crate their profiles, which is accessible to multiple investors mentors or accelerators/incubators. On a selective basis, Applyifi may create a detailed scorecard for the startup. For this, the Applyifi team may call or meet the startup. The scorecard given by the
startup will be a subjective perspective of the Applyifi team, and the startup may or may not agree with the scoring. If a startup gets a scorecard, it will be available for registered investors mentors or accelerators/incubators to review, even if the startup does not agree with the scorecard. The startup however has the option of not displaying the profile and the scorecard, and in if the entrepreneur so chooses, the profile will not be displayed.

For investors, accelerators and incubators, Applyifi reviews applications and provides a scorecard. Users of this website may register as “startups”, “investors”, “accelerators”, “incubators”, or “mentors”.

 Startups are entrepreneurs seeking to apply for assistance, funding, or mentorship.

 All startups that create profiles on this website are responsible for presenting honest and accurate

information – Applyifi will not be held accountable for any false representations made by startup owners.

 Investors, accelerators, incubators, and mentors are individuals or organizations seeking to provide support or investment to startups registered on this site.
 All investors, accelerators, incubators, and mentors are responsible for presenting honest and accurate information and are required to fill in the 

Applyifi registration form and receive approval from the Applyifi administrator before gaining access to the site. 

Use of Applyifi does not in any way promise assurance of any type of investment, mentorship, or acceptance into accelerator or incubator programs of any nature.

Applyifi is not obligated to introduce startups to any investors, accelerators, incubators, or mentors.

Applyifi is not responsible for doing diligence on the parties users meet through Applyifi – users are.

Applyifi is not responsible for verifying that that any potential investor is accredited or otherwise authorized or appropriate to invest in startups – the startups are.

The Applyifi scorecard is a subjective independent analysis of the strength of a startup’s business case, as perceived by the Applyifi team. Applyifi is an independent actor and will not make any investments in any of the startups registered on the site. This scorecard is merely our take on the business based on the information presented by the startups.

Applyifi is in no way accountable for any false information provided in the startup profiles, or for any issues pertaining to or resulting from investments. 

Any investments resulting from the Applyifi platform are made at the sole discretion of the investor and startup and we recommend that both parties seek
independent advice and research before making decisions.

Applyifi does not promise to maintain the confidentiality of information users disclose to other users on our site. All parties acknowledge that Applyifi is a private platform and information contained within is directly available only to registered users. Startups acknowledge that the information presented in their
profiles will be accessible by all investors, accelerators, incubators, and mentors registered on Applyifi – but not to other startups. Likewise, investors, accelerators, incubators, and mentors acknowledge that their profiles will be visible to all registered users (however users will not be able to communicate
directly with them without their consent).

By using this website all users agree to the terms listed herein.