myly: A School Mobile App & ERP system creating a collaborative Community of Schools, Teachers, Students & Parents
Business strategy and road map
How myly was able to crack the school market
myly web-platform is the most comprehensive school ERP product in the market.
Moreover, we always win when schools compare products because myly is incredibly easy to use and adapt.
We spent our initial 2 years in refining the product.
We spent the last 15 months in refining the sales process and now have a model that is cost-efficient and scalable.
While the education market in India is large (over 120,000 schools with fees upwards of Rs.10k pa), myly is addressing a much larger market opportunity as a channel for selling relevant services and products and finance for these products to schools and parents.
Future plans to further strengthen business case
With schools, teachers, students and parents exchanging information everyday about
classes, subjects, topics, marks, books, exams, results, attendance, activities, achievements, etc. myly knows everything to pitch personalized learning product or service to each student and the school..
That’s where the next phase of monetization comes in
Team with significant sales, operations and tech experience.
Gaurav Mundra - co-founder
Madhup Bansal - co-founder
Khushant Dhingra - AVP Technology
Current status and growth plans
270+ schools as paying client.s - adding 30+ schools pm
20+ Franchise Partners on-boarded for sales beyond in-house team
myly is raising Rs.2.5 cr to accelerate the pace of growth.
Request their investor pitch deck
myly is part of Qrate - a unique fundraising assistance program by the Government of Rajasthan. The program is free for startups and is open to startups across India.
The Qrate program follows the ‘Assess-Improve-Access’ model wherein startups are first provided a detailed assessment report and Applyifi scorecard, based on which startups undergo customized and group skill-building and mentoring programs. Once ready, startups are connected to investors and potential customers. Startups that graduate from the program will also get fast-tracked to pitch for grants and investments from the Government of Rajasthan.
All participating startups are given the iStart and QRate cards, which provides them access to several benefits and offers from partners. All startups start with the basic iStart card but move up the ladder – bronze, silver, gold, platinum and signature cards – as their scores improve. Depending on their Qrate score, Startups are eligible for a tiered structure of online and offline benefits, including via partners.
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